Welcome! If you are any AVweb advertiser, this page exists to provide you all the ad specs and contact information you could possibly need to put together your ad packages. (Different packages require different creative materials, of course. If you're uncertain which of these you need to provide, ask your sales rep what package you have and contact our ad support team.)
• headline
• ad copy
• destination URL (where traffic will be directed)
word count |
75 words (including headline) Use the counter at right to help craft your text.
restrictions |
No use of the words "free" or "giveaway," please. (These can cause delivery issues with spam filters.)
Inline Graphic to Run Alongside Your Copy
dimensions |
120 x 120 This image does not absolutely need to be square, so the size requirement here is less strict than elsewhere. Feel free to provide a larger image, but be aware that we will scale it down to fit as close to the 120 x 120 size as possible.
resolution |
72dpi
file size |
50KB maximum
format |
GIF Other formats gladly accepted and converted to GIF.
color scheme |
RGB color (for the web) If your image has been used in print before, please change the color scheme from CMYK to RGB.
High-Res Product Image (or Logo) to Be Shown in the Video
dimensions |
1280 x 720 (or larger) This image will be used in the video itself. Note that it may scale down to fit the video size, but the large image will allow it to be seen crisp and clear on high-resolution displays. Remember that it will only remain on screen for seconds at a time. (Please use text sparingly in this image.)
resolution |
300dpi (or higher)
file size |
no restrictions
format |
JPG, PNG, or TIFF Please check with us if you'd like to supply an alternative image format.
animation |
not allowed (static images only)
destination URL |
Remember to provide us with the destination URL where traffic should be sent.
tagline |
If you have a tagline for your brand, service, or product, please let us know so we can use it in the voiceover accompanying your image in the video. For example, we may proclaim, "This video is brought to you by Gary's Aviation Accessories, Your One-Stop Shop for All Your Cockpit Needs." Please limit this tagline to a maximum of ten (10) words.
Web-Resolution Banner to Run Alongside the Video
dimensions |
120 x 120 (pixels) (We will ad the orange frame seen in the examples.)
resolution |
72dpi
file size |
50KB maximum
format |
GIF Other formats gladly accepted and converted to GIF.
color scheme |
RGB color (for the web) If your image has been used in print before, please change the color scheme from CMYK to RGB.
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