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The U.S.'s newest airline is putting its best features forward with an innovative marketing and service plan. Hooters Air will staff its Boeing 737s with three certified, gender-neutral flight attendants (to tell you what to do in an emergency) and two Hooters Girls in the uplifting uniform of that food service icon. "Why would you fly with any other airline?" wondered Hooters marketing whiz Mike McNeil. Well, there is the matter of getting where you want to go, safely and economically. The Hooters folks claim to have thought of that, too. The company took over an established charter carrier, Pace Airlines, in December and has turned over maintenance to Delta Airlines. Delta TechOps recently repainted Hooters Air One in orange and white livery with a big owl on the tail. Routes, rates and schedules will be announced in the next month and flights will begin in the summer.