Boomtime For Boeing

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With 800 jets sold already this year and some big orders pending, Boeing is closing in on surpassing its peak of 877 sales, set back in 1988. But in the manufacturing world, big orders can be a mixed blessing. Back in the late 1990s, high demand cost Boeing billions of dollars when the company ran up against a shortage of materials and an abundance of production problems. The company leadership remembers those days all too well, spokesman Craig Martin told MarketWatch. “They are — to a person — determined it will never happen again, and particularly not on their watch.” Much of the sales boom is being driven by growth abroad. Last week, Jet Airways of India placed orders for 10 737-400/800/900 aircraft and 10 Boeing 777s, and Cathay Pacific Airways of Hong Kong said it will buy 12 Boeing 777-300ERs with options for 20 more.

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