Super Bowl Charters Sacked
The party is over for business jet brokers as far as the Super Bowl is concerned. At last year's event in Phoenix, more than 500 private aircraft crammed Glendale Municipal Airport, which is less than a mile from the stadium where the game was played. This year, the numbers will be a fraction of that if one broker's experience is any indication. "It's sure not 2008 any more," jets.com CEO Nathan McKelvey told The New York Times. Last year, his company booked 55 packages for the big game and this year, with a week left, he had 13.
But it's not just the bizjet sector that's feeling the pinch for this year's game in Tampa. Where price has been no object for the best seats in the past, even those prices are down considerably. Low-level seats in Miami two years ago went for $8,500 while the same sections in Tampa are going for about $1,800 a seat. And while the total economic value of last year's game was estimated at $200 million, projections put the value of next Sunday's game at about $150 million.