Honda Aircraft’s HondaJet Sees European Expansion


Honda Aircraft Company Inc. will begin expansion of HondaJet sales to Europe beginning at the European Business Aviation Convention & Exhibition (EBACE) to be held in Geneva this May. The move is a reaction to strong demand for the aircraft from customers in the European market, says Honda, and follows on recently expanded sales throughout North America that included a sales and service strategy for Canada and Mexico. “We are excited to initiate sales in Europe, where we have received a steady stream of inquiries from interested customers who will now have the opportunity to reserve delivery of a HondaJet,” Michimasa Fujino, Honda Aircraft president and chief executive officer, told Honda Aircraft Company last week finalized its distribution network in the U.S., adding Albany, N.Y., to a list that includes Tallahassee, Aurora, Phoenix and Salt Lake City as locations for its five sales and service facilities across the country.

The company’s U.S. headquarters are located at Piedmont Triad International Airport in Greensboro, where the HondaJets will be assembled. Certification and first delivery of the HondaJet is expected in 2010.