No More Nickel-and-Diming? Making a la Carte Airline Fares Work
File Size 9.0 MB / Running Time 9:50
Last summer, the airlines got deservedly bashed for charging customers to check bags. Although the execution was ham-handed, the concept might not be. In this podcast, Robert Buckman of Amadeus (a travel industry IT giant) explains why a la carte pricing is the way of the future.